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Della Eaton Office Design April 05th, 2018 - 12:03:35
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
There are numerous factors that come into play when considering good office design: lighting temperature color noise levels furniture space layout among others. Here are a few key considerations. Space Layout By selecting ergonomic chairs and workstations to maximize physical comfort or by installing shelving and cabinets to keep the work area tidy you can help increase employee productivity. However there is something that has a much more pronounced effect on employee function and psychology: the overall space plan. Planning an office space layout is not unlike urban planning in that people need both public and private spaces to function adequately and productively. By applying the urban planning model to office space design the ideal office layout should have both private and public meeting spaces private office and more public ones(cubicles) and various passageways to allow for easy traffic flow such as hallways and corridors.
2. Collaboration Spaces Say goodbye to your private office (unless youre the boss of course) because open plan offices are becoming increasingly popular. Companies are trying to make the best use of space possible and office designers have found that giving everyone their own private area is just not the way to do this. An open plan office design also makes it possible for more employees to fit into the space allowing for expansion. Partitions are also getting lower as office designers have found that a space will look much bigger if people have a panoramic view. Some designers advise that a panoramic view whilst seated is preferable whilst others maintain that if the office can be viewed panoramic whilst standing that this is fine.
Having access to good artificial lighting or daylight is known to increase productivity. When people work under bad lighting conditions they can develop eyestrain headaches and general irritability. Particularly dark spaces can have a pronounced psychological effect and depress the brain. Employees should have access to their own lighting so that they can make the necessary lighting adjustments depending on the task they are carrying out. Well-designed artificial lighting will increase functionality however there is no comparison to natural daylight and this should be maximized wherever possible. Windows provide a connection to the outside world and should be used whenever the building design allows for it. Open plan layouts that employ low cubicle panels or glass panels can maximize the entry of natural light into the office. Skylights are also a good alternative when windows are not an option.