Deanna Willis Office Design July 17th, 2018 - 11:52:07
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Furniture & Fixtures - Take time to research all solutions available in terms of office furniture and fixtures. Nowadays there are a lot of different innovations in regards to office workstation and furniture designs that actually add tremendous value. Examples could include non standard shaped furniture that enhance office floor area and low hanging roof fittings for space saving and cord management; Natural Elements - Employ all accessible natural elements efficiently - pay specific consideration to direct light sources as it is one of the most valuable assets within a great office design. It really has been scientifically proven that the amount of natural light in an office has a direct impact on productivity and staff comfort. The proper way to guarantee effective natural light utilization is linked to properly designed open space planning alongside workstation design and configuration;
Depending on an individuals tasks some employees will need a higher level of privacy to allow for deeper concentration while others will need to be in communication at all times. For example a tight corner cubicle with high panels would not be suitable for people in a creative role who need to be in constant communication with their team. Sales people on the other hand may need to be in quieter enclosed spaces so that they can carry on confidential phone conversations or conduct meetings in private. Either way whether the office space is more open-concept or has more private offices it is always a good idea to designate rooms for coffee breaks and office equipment to an area away from the main workstations. In this way the noise level will not bother other staff members.
Timber sourced from sustainable forests can be used in attractive floor coverings. Recycled plastics are strong and work well in all sorts of office furniture and fittings. Additionally your office or workstations design can be complemented by using organic non-volatile paint for walls and ceilings. Unusual Options: The use of unusual materials can give design an interesting twist. Instead of choosing conventional smooth wood plastic or metallic surfaces consider using materials with more tactile appeal such as textiles in your office design to mark your office out as individual. Some offices have been known to successfully use such unconventional materials as cardboard for furniture and partitioning. Using largely ignored materials such as cardboard can be an ingenious approach to save money in redesigning an office.