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Beryl Reed Office Design April 12th, 2018 - 11:57:08
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Legal minimum office space per person. There is no prescribed minimum occupancy level for a modern office design. Within the UK Building Regulations the section dealing with Fire Hazards (Part B of the Building Regs.) advises a minimum area of 6 square metres (64 sq feet) for each person in an office premises. This figure can be achieved by equating the total headcount against the overall net internal area (NIA) and so doesnt necessarily limit the space for a single person with a desk. In practice offices will have a number of factors - mostly relating to Fire Escape but also the provisions of WCs amount of fresh air available through a ducted system etc. - that have an impact on the legal maximum number of people accommodated within an office building. The Means of Escape is the key criteria for density of occupation. Once a workstation office design layout is defined the Building Control advisor can determine if there are sufficient escape routes for the staff numbers.
Office designers have also seen an increase in the number of companies who are now using their offices as a branding tool. The rising costs of everything have seen the need for businesses to look inwards for cost savings. Designers have seen an increase in businesses portraying themselves through creative professional office designs. They send a message to visitors that reflect their business. Employees are vital to the success of a business and managers and owners know that employee retention is a positive aspect of any business. Designers today are being asked more than ever to incorporate employee friendly designs into their workplace designs.
Once you have the design layout that is the least cluttered and most functional you will want to punctuate that space with drama and the business personality that you want to convey to new customers. A new coat of paint is often the cheapest trick that adds drama instantly. Aside from that the design should match the color scheme youve chosen and it should highlight your brand. The front reception area should be your main staging area where anyone that walks through the front door becomes acquainted with the companys brand. It can include strategically placed logos and artwork that showcases your unique business personality. The office reception area should echo the same design imprint as the rest of your office floor plan with clean modern lines and the same color scheme youve chosen throughout. Make use of natural light as much as possible not just to keep down utility bills but to highlight the sense of spaciousness and airiness that feels both modern and natural for todays cultured tastes. Avoid jarring neon lights garish colors or anything that might bristle a new clients sense of style unless that is part of the edginess of your particular company brand.