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Vicki Benjamin Office Design April 23rd, 2018 - 13:11:57
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Theres no question about it - an attractive office space increases employee creativity productivity and overall morale. Designer offices tend to attract and keep their employees longer than more unattractive ones and good workplace design is one of the top key factors that affect job satisfaction. In fact it has been suggested that a well-designed office can increase productivity by about 20%. Although many companies do not see investing in good workplace design as a priority (almost half) almost 9 out of 10 employees claim that the quality of their work environment directly affects their attitude toward work. It seems then that it would be foolish for employers not to try and find good design solutions to boost productivity - in the end it will be a worthwhile and satisfactory investment for everyone.
Times are changing and these changes are reflected in the current trends in office design. Designers have to change their thinking away from traditional office designs and towards current trend. Office designers are seeing the following changes in the office environment: 1. Businesses are thinking more consciously about renewable resources and recycled furniture 2. They are becoming more collaborated 3. Offices are being used as a branding tool 4. The creation of offices with employees in mind has become crucial in employee retention rates 5. Hoteling/Moteling is much more popular
There are a few whiteboard and blackboard paints on the market that office designers are favouring because you can make your writing space as big or as small as you like. It isnt uncommon for entire walls to be painted so that employees have as much room as they like to list ideas or write out memos. The only hitch with this great office design trend is that it can be highly expensive. This has led to the increased popularity in the traditional blackboard (not painted just your standard blackboard mounted onto the wall). Many designers believe that blackboards are more aesthetically pleasing then whiteboards. As blackboards can be hard to find these days they are a little on the expensive side but nowhere near the cost of the paint equivalent.