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Belinda Newman Office Design April 13th, 2018 - 08:08:21
Office designers have also seen an increase in the number of companies who are now using their offices as a branding tool. The rising costs of everything have seen the need for businesses to look inwards for cost savings. Designers have seen an increase in businesses portraying themselves through creative professional office designs. They send a message to visitors that reflect their business. Employees are vital to the success of a business and managers and owners know that employee retention is a positive aspect of any business. Designers today are being asked more than ever to incorporate employee friendly designs into their workplace designs.
Theres no question about it - an attractive office space increases employee creativity productivity and overall morale. Designer offices tend to attract and keep their employees longer than more unattractive ones and good workplace design is one of the top key factors that affect job satisfaction. In fact it has been suggested that a well-designed office can increase productivity by about 20%. Although many companies do not see investing in good workplace design as a priority (almost half) almost 9 out of 10 employees claim that the quality of their work environment directly affects their attitude toward work. It seems then that it would be foolish for employers not to try and find good design solutions to boost productivity - in the end it will be a worthwhile and satisfactory investment for everyone.
What lies ahead for occupancy ratios? As mobile technology improves as home working becomes more viable with bandwidth increases and as part-time working becomes more widespread so the need for one desk per person diminishes. Increasingly modern office design is moving towards a ratio of 7 or 8 desks for every 10 staff. The next question is then about saving money by reducing the overall office space rental or to perhaps give some of the space over to social and team purposes? One of the leading adopters of modern office design incorporating flexible working and shared desk allocation CISCO Systems works on a ratio of 160 sq ft per person. Clearly they havent used unallocated desks and mobile working as a cost-cutting measure.
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.