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Susanne Reeves Office Design April 26th, 2018 - 13:46:37
Inside a creative marketing agency many hours of employees time is spent discussing creative ideas developing concepts or meeting with new and or prospective clients. So not only do they need an office space that will impress current and potential clients they also need an office space where employees can interact easily and in comfort - which is especially important for the marketing industry where creativity is Key! Some of the many challenges an office design company face during the office design process of a creative marketing agency is to capture the dynamic and flexible nature of working at such an agency to enhance the creativity and to use it in the office interior design. Set out to master the creative human side of a marketing agency.
Break Free from Cubicle Design A recent trend is to have everyone working in an open floor plan model. This means doing away with window offices for managers and cubicle offices for other employees. Upper management is seated in a large room and shares their space with every other employee in the company. This allows for open communication between employees and their managers. It is just one way to improve communication in the workplace. Remove cubicles and take down the barriers that prevent employees from open communication. Base your new office design on functionality ease of use purpose of office space and a mobile work style model. Create small hubs where employees can gather and discuss ideas.
Office designers have noticed that societies environmental consciousness has transferred into our offices in a number of ways. Owners and managers know that energy costs are rising so there is a need to look for alternative energy sources. They have also seen an increase in the purchase and use of recycled furniture which is a cheaper and more environmentally friendly way of furnishing their office. Office collaboration means that offices are becoming more open plan with less offices and more cubicles or partitions. This type of office design means that space is being used to its maximum ability and owners are getting more for their money. It is useful in offices where there is a lot of team work as it brings people together. Office designers have seen the rise in popularity in partitioning which is a large element in the creation of office collaboration.
Depending on an individuals tasks some employees will need a higher level of privacy to allow for deeper concentration while others will need to be in communication at all times. For example a tight corner cubicle with high panels would not be suitable for people in a creative role who need to be in constant communication with their team. Sales people on the other hand may need to be in quieter enclosed spaces so that they can carry on confidential phone conversations or conduct meetings in private. Either way whether the office space is more open-concept or has more private offices it is always a good idea to designate rooms for coffee breaks and office equipment to an area away from the main workstations. In this way the noise level will not bother other staff members.